Managing innovation in sme's: product development in small irish electronics firms
Auteur :
Ledwith, Ann
Éditeur :
Ledwith, Ann
ISBN :
9781443813754
Date de publication :
1 nov. 2009
Dimensions :
21,2 x 14,8 x 3,0 cm
Poids :
612 g
Format :
With dust jacket
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Innovating and developing new products is critical for the survival and growth of any small firm, but particularly for technology-based firms. This study of NPD at small Irish electronics firms makes two main contributions to knowledge.