When sport meets business: capabilities, challenges, critiques
Éditeur :
SAGE Publications Ltd
ISBN :
9781473948051
Date de publication :
2 nov. 2016
Dimensions :
23,2 x 18,6 cm
Poids :
470 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Written by European professors and focusing on the specificities of European sport, When Sport Meets Business analyses the growing commercialisation of professional sport in recent years and explains how it has developed into a major global industry.