Sales and revenue generation in sport business
Auteur :
Shonk, David J. / Weiner, James F.
Éditeur :
Human Kinetics Publishers
ISBN :
9781492594222
Date de publication :
20 oct. 2021
Dimensions :
27,9 x 21,6 cm
Poids :
953 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
USA
Equip yourself with practical strategies to boost revenue in the sport industry using a dynamic five-step PRO method. Blending real-world examples, interactive activities, and case studies, this guide sharpens sales skills for diverse revenue streams—from ticketing and media to sponsorships and beyond.