Content marketing for engineers
Auteur :
Thoss, Andreas / Fecht, Nikolaus / Mundhenke, Max
Éditeur :
SPIE Press
ISBN :
9781510672710
Date de publication :
23 oct. 2024
Langue :
Anglais
Pays d'origine :
USA
Content marketing drives growth in high-tech fields as engineers and scientists convert intricate technologies into engaging stories across diverse formats, from podcasts to XR. Practical insights help marketers, experts, and agencies boost workflows, capture new audiences, and foster lasting customer trust.