Advertising in the digital age: theories and practices
Auteur :
Yesiloglu, Sevil / Costello, Joyce
Éditeur :
SAGE Publications Ltd
ISBN :
9781529601978
Date de publication :
22 avr. 2024
Dimensions :
24,2 x 17,0 cm
Poids :
490 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
A cutting-edge exploration of advertising theory and practice in the context of today’s digital media environment, built around the BA in Advertising at the London College of Communication.Â