Making strategy happen: transforming plans into reality
Auteur :
Judson, Arnold S.
Éditeur :
John Wiley & Sons Inc
ISBN :
9781557867216
Date de publication :
29 sept. 1996
Dimensions :
22,9 x 15,3 x 1,6 cm
Poids :
454 g
Langue :
Anglais
Pays d'origine :
USA
Strategic business plans, the key to gaining and sustaining competitive advantage in an increasingly turbulent and complex world, are useless until successfully implemented. Yet managementsa failures in execution are far more common than their successes.