Cultures of commodity branding
Éditeur :
Left Coast Press Inc
ISBN :
9781598745412
Date de publication :
15 juil. 2010
Dimensions :
22,9 x 15,2 cm
Poids :
566 g
Langue :
Anglais
Pays d'origine :
USA
The contributions in this volume document, both in past social contexts and recent ones, the need to understand branded commodities as part of a broader continuum with techniques of gift-giving, ritual, and sacrifice.