No bs marketing to seniors and leading edge boomers
Auteur :
Kennedy, Dan / Kessler, Chip
Éditeur :
Entrepreneur Press
ISBN :
9781599184500
Date de publication :
29 nov. 2012
Dimensions :
22,9 x 15,8 x 1,5 cm
Poids :
377 g
Langue :
Anglais
Pays d'origine :
USA
For the next 20 years, roughly 10,000 citizens will hit medicare eligibility each and every day. Understanding their attitudes, interests, spending patterns, buying preferences and the emerging opportunities for profiting by targeted development and marketing of products and services to them is vital to the forward thinking entrepreneur and market