Four competitive business drivers, the: theory model strategy tactics
Auteur :
Sá, Jorge / Pereira, Magda / Nikitina, Nadiia
Éditeur :
Business Expert Press
ISBN :
9781637429167
Date de publication :
5 janv. 2026
Dimensions :
22,9 x 15,2 cm
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
USA
Management insights reveal a fourfold framework where the theory of business (why), the business model (what), strategy (where) and tactics (how) must interlock. Detailed examples show that harmonizing all four dimensions is key to transforming client satisfaction into sustainable competitive advantage.