“happy eating†and food addiction in american advertising
Auteur :
Danowski, Debbie
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9781666939262
Date de publication :
30 oct. 2023
Dimensions :
23,8 x 16,1 x 2,3 cm
Poids :
535 g
Langue :
Anglais
Pays d'origine :
USA
This book identifies food addiction behaviors and characteristics in historical and current food advertisements for ultra-processed foods. By using thematic analysis, the concept of “happy eating†is introduced and explored in relation to food advertisements for unhealthy food.