Integrating artificial intelligence (chatgpt) into marketing, economics, business, and finance
Éditeur :
Apple Academic Press Inc.
ISBN :
9781779640482
Date de publication :
21 avr. 2026
Dimensions :
22,9 x 15,2 cm
Langue :
Anglais
Pays d'origine :
Canada
Looks at how AI, and ChatGPT in particular, is revolutionizing business, finance, economics, and marketing, exploring its transformative impact and hands-on practical implications. Provides illustrations and examples to evaluate the merits and demerits of ChatGPT, its constraints, traits, and potential utility for researchers and scholars.