Operations management in the travel industry
Éditeur :
CABI Publishing
ISBN :
9781780646107
Date de publication :
26 févr. 2016
Dimensions :
24,6 x 18,9 x 2,9 cm
Poids :
1189 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Covering the applied managerial perspective of the travel industry, this book teaches effective skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses trends such as sustainability and includes a revised structure and international case studies.