Food and wine tourism: integrating food, travel and terroir
Auteur :
Croce, Erica / Perri, Giovanni
Éditeur :
CABI Publishing
ISBN :
9781786391278
Date de publication :
12 avr. 2017
Dimensions :
24,6 x 18,9 x 1,8 cm
Poids :
702 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This established textbook provides practical suggestions and guidelines for establishing a food-related tourism destination. It discusses the environment, the food tourist, supply issues, marketing and best practice strategies and includes global case studies and pedagogical features for students of tourism and leisure subjects.