Digital pr
Auteur :
Whatmough, Danny
Éditeur :
Emerald Publishing Limited
ISBN :
9781787566224
Date de publication :
13 nov. 2018
Dimensions :
19,8 x 12,9 x 1,8 cm
Poids :
242 g
Format :
With printed dust jacket
Langue :
Anglais
Pays d'origine :
Grande Bretagne
The digital revolution has caused a seismic shift in the PR industry. It’s altered every corner of the industry, bringing challenges and opportunities in equal measure. This book describes where we’ve been, where we are and where we’re going. It’s a manual for practitioners looking for guidance and ideas on how best to navigate this changing space.