Sloganization in language education discourse: conceptual thinking in the age of academic marketization
Éditeur :
Multilingual Matters
ISBN :
9781788921862
Date de publication :
1 nov. 2018
Dimensions :
23,4 x 15,6 x 1,4 cm
Poids :
465 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This volume focuses on sloganization as an emergent phenomenon in language education discourse. Motivated by an increasing uneasiness with a number of concepts in current research that have become sloganized, this volume scrutinizes the discourse of language education, identifies popular slogans and reconstructs the sloganization processes.