Activate brand purpose: how to harness the power of movements to transform your company
Auteur :
Goodson, Scott / Walker, Chip
Éditeur :
Kogan Page Ltd
ISBN :
9781789668247
Date de publication :
3 mars 2021
Dimensions :
20,0 x 13,0 x 1,0 cm
Poids :
200 g
Format :
Trade paperback (US)
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Tap into the rise of the conscious consumer. Activate your brand's purpose and turn it into meaningful action, to show your customers what you truly stand for.