Activate brand purpose: how to harness the power of movements to transform your company
Auteur :
Goodson, Scott / Walker, Chip
Éditeur :
Kogan Page Ltd
ISBN :
9781789668261
Date de publication :
3 mars 2021
Dimensions :
24,2 x 16,5 x 2,5 cm
Poids :
630 g
Format :
Cloth over boards
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Tap into the rise of the conscious consumer. Activate your brand's purpose and turn it into meaningful action, to show your customers what you truly stand for.