Research perspectives on social media influencers and their followers
Éditeur :
Bloomsbury Publishing Plc
ISBN :
9781793613660
Date de publication :
22 août 2022
Dimensions :
23,0 x 15,3 x 1,9 cm
Poids :
367 g
Langue :
Anglais
Pays d'origine :
USA
This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts.