Teaching cases in tourism, hospitality and events
Éditeur :
CABI Publishing
ISBN :
9781800621008
Date de publication :
21 mars 2023
Dimensions :
24,4 x 17,2 x 2,3 cm
Poids :
1030 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Providing a broad selection of global cases, this book is a comprehensive resource encouraging students to understand and apply key concepts into situations faced in industry. Cases include teaching notes, questions, learning activities and solutions, and cover general, strategic, human resource, finance and operations management, plus marketing.