Business acumen for strategic communicators: the workbook
Auteur :
Ragas, Matthew W. / Culp, Ron
Éditeur :
Emerald Publishing Limited
ISBN :
9781837970858
Date de publication :
10 sept. 2024
Dimensions :
22,9 x 15,2 x 1,6 cm
Poids :
440 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Drawing on Ragas and Culp’s prior books, this workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice. Through briefs, exercises and discussion activities readers will learn to analyze and interpret key business materials produced by companies and nonprofits organizations.