Law of comparative advertising, the: directive 97/55/ec in the united kingdom and germany
Auteur :
Ohly, Ansgar / Spence, Michael
Éditeur :
Bloomsbury Publishing PLC
ISBN :
9781841131177
Date de publication :
1 janv. 2000
Dimensions :
21,6 x 13,8 x 1,1 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book analyses the comparative advertising directive, giving background to the regulation of comparative advertising in the UK and Germany.