Millennials, generation z and the future of tourism
Auteur :
Corbisiero, Fabio / Monaco, Salvatore / Ruspini, Elisabetta
Éditeur :
Channel View Publications Ltd
ISBN :
9781845417611
Date de publication :
23 juin 2022
Dimensions :
23,4 x 15,6 x 1,3 cm
Poids :
420 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
This book examines the lifestyles, expectations and plans of Millennials and Generation Z and how they are redefining tourism. It explores the present and future challenges faced by the tourism industry as a result of the generational turnover and the role a generational perspective can play in helping the industry recover from the COVID-19 crisis.