Business intelligence: the effectiveness of strategic intelligence and its impact on the performance of organizations
Auteur :
Cohen, Corine
Éditeur :
ISTE Ltd and John Wiley & Sons Inc
ISBN :
9781848211148
Date de publication :
8 mai 2009
Dimensions :
23,1 x 16,0 x 2,3 cm
Poids :
567 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Following a long process of qualitative, quantitative, and empirical research next to Strategic Intelligence (SI) experts and large companies, this book proposes a way to improve SI and its impact on the performance of an organization. From an exploration, description and evaluation model of SI, a measurement tool in two parts has been built.