Perfect pr
Auteur :
Maitland, Iain
Éditeur :
Maitland, Iain
ISBN :
9781861522214
Date de publication :
24 sept. 1998
Dimensions :
25,0 x 18,9 x 1,5 cm
Poids :
367 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Shows how to organize public relations activities and how to promote the right message about your company and products. The book covers all practical aspects of PR, including writing a press release; press interviews and how to prepare for them; and how to get perfect PR without spending a fortune.