New business for old europe: product-service development, competitiveness and sustainability
Éditeur :
Taylor & Francis Ltd
ISBN :
9781874719922
Date de publication :
1 sept. 2006
Dimensions :
23,4 x 15,6 cm
Poids :
430 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Explores the business drivers for embarking on product-service development and its relation with sustainability and competitiveness. This book reviews toolkits and approaches, selects best practice, analyzes gaps, examines what opportunities there are in a variety of key areas and translates the lessons into suggested approaches for companies.