Inside the tornado: marketing strategies from silicon valley's cutting edge
Auteur :
Moore, Geoffrey A.
Éditeur :
John Wiley and Sons Ltd
ISBN :
9781900961585
Date de publication :
1 janv. 1998
Dimensions :
9,0 x 6,0 x 0,7 cm
Poids :
397 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Inside the Tornado teaches a startling lesson. As markets change, the very skills that youa ve just perfected become your biggest liabilities, and if you cana t put them aside to acquire new ones youa re in for tough times.