Marketing on a beermat
Auteur :
West, Chris
Éditeur :
Cornerstone
ISBN :
9781905211043
Date de publication :
7 août 2008
Dimensions :
19,8 x 12,9 x 1,7 cm
Poids :
216 g
Format :
B-format paperback
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Tells you things you need to know about researching and identifying customers, creating a marketing strategy, building marketing campaigns, and increasing consumer awareness and - therefore - sales.