Pr demystified
Auteur :
Cooke, Chantal
Éditeur :
Hothive Books
ISBN :
9781906316433
Date de publication :
27 oct. 2009
Dimensions :
14,8 x 10,5 cm
Poids :
62 g
Langue :
Anglais
Pays d'origine :
Grande Bretagne
It demystifies the whole process of dealing with journalists and getting them on your side, as well as showing you how to recognise which media is relevant to you and how to work out what you have to offer a journalist that will grab their attention.