Business marketing face to face
Auteur :
Fill, Chris / McKee, Scot
Éditeur :
Goodfellow Publishers Limited
ISBN :
9781906884550
Date de publication :
1 oct. 2011
Dimensions :
24,6 x 18,9 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Business Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations.