Sustainable and collaborative tourism in a digital world
Éditeur :
Goodfellow Publishers Limited
ISBN :
9781911635772
Date de publication :
1 avr. 2021
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Presents theories, methods and results for enhancing techniques for more sustainable marketing and explores how sharing practices in business raises new social challenges and the ethical questions that arise as a consequence. It offers insights from some of the world experts in the area as to how tourism marketing can evolve and advance.