Event communication: theory and methods for event management and tourism
Auteur :
Mazza, Barbara
Éditeur :
Goodfellow Publishers Limited
ISBN :
9781915097545
Date de publication :
2 févr. 2024
Dimensions :
23,4 x 15,6 cm
Langue :
Anglais
Pays d'origine :
Grande Bretagne
Focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies.