Basics marketing 02: online marketing
Auteur :
Sheehan, Mr Brian
Éditeur :
Bloomsbury Publishing PLC
ISBN :
9782940411337
Date de publication :
25 oct. 2010
Poids :
550 g
Langue :
Anglais
Pays d'origine :
Suisse
While online marketing is increasingly visible in our daily lives, it is still a young medium: it is still in its experimental stage. Online marketing is changing form rapidly. This book considers the major online trends that may continue in one form or another for some time. It also highlights big marketing ideas and case studies.