Linguistic ethnography of a multilingual call center: london calling
Auteur :
Woydack, Johanna
Éditeur :
Springer Nature Switzerland AG
ISBN :
9783030066390
Date de publication :
3 janv. 2019
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book presents an innovative institutional transpositional ethnography that examines the textual trajectory of “the life of a calling script†from production by corporate management and clients to recontextualization by middle management and finally to application by agents in phone interactions.