Biosurveillance in new media marketing: world, discourse, representation
Auteur :
Nemorin, Selena
Éditeur :
Springer Nature Switzerland AG
ISBN :
9783030071585
Date de publication :
28 déc. 2018
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Suisse
Advertising has long been considered a manipulator of minds and has increased significantly in coercive power since the emergence of research in behavioural psychology.