Emerging market multinationals and europe: challenges and strategies
Éditeur :
Springer Nature Switzerland AG
ISBN :
9783030312930
Date de publication :
26 nov. 2020
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
Based on a systematic analysis of internationalization theories, the role of foreign direct investment and multinational companies combined with in-depth empirical research using case studies in Turkey, Russia, Latin America, Asia and Europe, this timely edited volume addresses opportunities and concerns related to this new trend.