Business research methodology: research process and methods

Auteur : Aityan, Sergey K.
Éditeur : Springer Nature Switzerland AG
ISBN : 9783030768560
Date de publication : 20 déc. 2021
Dimensions : 23,5 x 15,5 cm
Langue : Anglais
Pays d'origine : Suisse

This book introduces students to major research processes and methods used in business research. The research process includes all steps in the research project beginning from the problem formulation, through research design, proposal, conducting the research, deriving conclusions, writing research report, and preparing and making presentation.

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