License giver business concept of technological innovation, the: a game of excellence
Auteur :
van Gunsteren, Lex A. / Vlas, Arnold G.
Éditeur :
Springer Nature Switzerland AG
ISBN :
9783030911225
Date de publication :
6 mars 2022
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book offers a theoretical framework, the License Giver Business concept, that clarifies the core characteristics of a truly innovating company, and differentiates it from three other company archetypes with differing core business identities.