Three fears every leader has to know, the: words to use in a crisis
Auteur :
Norheim, BÃ¥rd / Haga, Joar
Éditeur :
Springer International Publishing AG
ISBN :
9783031089831
Date de publication :
6 août 2022
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Suisse
The impact of fear becomes particularly evident in a crisis. This book argues that there are three fears every leader has to know – apocalyptic fear, political fear, and private fear. By appealing to these three fears in an adequate manner, a leader’s appeal to fear may serve a constructive purpose in a crisis.