Strategic value proposition innovation management in software startups for sustained competitive advantage: a strategic tool for competitive advantage
Auteur :
Gupta, Varun
Éditeur :
Springer International Publishing AG
ISBN :
9783031183249
Date de publication :
19 nov. 2023
Dimensions :
24,0 x 16,8 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book aims to increase the success rates of startups by focusing on value proposition innovation, which is propelled by the involvement of potential consumers as well as other resources such as freelancers and strategic relationships with academia.