Marketing and sales automation: basics, implementation, and applications
Éditeur :
Springer International Publishing AG
ISBN :
9783031200427
Date de publication :
4 mai 2024
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book clarifies based on latest findings and research what one needs to know about marketing and sales automation, how to manage projects to implement them, select and implement tools, and what results can be achieved.