Communication design and branding: a multidisciplinary approach
Éditeur :
Springer International Publishing AG
ISBN :
9783031353871
Date de publication :
31 août 2024
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book gathers new empirical findings fostering advances in the areas of communication design and branding, with a special emphasis of interdisciplinary approaches showing how to combine knowledge in those fields to improve businesses in a digital, global world.