Emotion-driven innovation: a methodology to envision emotion-focused new product ideas
Auteur :
Alaniz, Teresa / Biazzo, Stefano
Éditeur :
Springer International Publishing AG
ISBN :
9783031498794
Date de publication :
16 févr. 2025
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
Generating products with significant emotional features is a complex challenge, as professionals responsible for designing and developing new products should be able to focus the design effort on eliciting specific emotions.