International business management: succeeding in a culturally diverse world
Auteur :
Fatehi, Kamal / Choi, Jeongho
Éditeur :
Springer International Publishing AG
ISBN :
9783031832949
Date de publication :
18 mars 2025
Dimensions :
23,5 x 15,5 cm
Langue :
Anglais
Pays d'origine :
Suisse
This textbook addresses the theoretical and practical dynamics of managing international businesses including multi-cultural, multi-national and global issues of managing business expansion beyond the domestic market.