Language factor in international business, the: new perspectives on research, teaching and practice
Éditeur :
Peter Lang AG, Internationaler Verlag der Wissenschaften
ISBN :
9783034310901
Date de publication :
21 mars 2012
Dimensions :
22,5 x 15,0 cm
Poids :
470 g
Langue :
Anglais
Pays d'origine :
Suisse
Explores what the field of business communication has accomplished so far and where it is heading. In this book, the contributions deal with a wide spectrum of business settings, including leadership and management situations, gatekeeping encounters in a variety of organizations and through a range of media and cultures, and more.