Global view on intercultural management, a: challenges in a globalized world
Auteur :
Rothlauf, Jürgen
Éditeur :
De Gruyter
ISBN :
9783110400625
Date de publication :
27 oct. 2014
Dimensions :
24,0 x 17,0 cm
Poids :
608 g
Format :
B131
Langue :
Anglais
Pays d'origine :
Allemagne
Whatever their industry of origin, all companies are facing the same challenge to a greater or lesser degree: globalization. A culture in which representatives of different countries und cultures can come together, anticipating and understanding the cultural challenges, creates the foundation of any international business.