Public relations capitalism: promotional culture, publics and commercial democracy
Auteur :
Cronin, Anne M.
Éditeur :
Springer International Publishing AG
ISBN :
9783319726366
Date de publication :
24 janv. 2018
Dimensions :
21,0 x 14,8 cm
Langue :
Anglais
Pays d'origine :
Suisse
This book argues that we are witnessing the emergence of ‘commercial democracy’ in which public relations, promotional culture and the media play a new, central role.