Cultural difference in television programs: foreign television programs in china

Auteur : Feng, Zhuo
Éditeur : Peter Lang AG
ISBN : 9783631638606
Date de publication : 26 sept. 2012
Dimensions : 21,0 x 14,8 cm
Poids : 530 g
Langue : Anglais
Pays d'origine : Suisse

What kinds of foreign television programs are broadcast in China? What types of cultural differences exist in the minds of Chinese television viewers? To what extent can they perceive and accept these differences? In this book, the author developes a three-stage empirical approach to examine these questions in five sample cities in China.

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