Trademark paradox, the: trademarks and their conflicting legal and commercial boundaries
Auteur :
Manley, Catherine
Éditeur :
Peter Lang AG
ISBN :
9783631656433
Date de publication :
25 févr. 2015
Dimensions :
21,0 x 14,8 cm
Poids :
690 g
Langue :
Anglais
Pays d'origine :
Suisse
Trademark laws reduce customer confusion, prevent unfairness, and make communication between seller and buyer simple. Expanding legal protection coupled with aggressive «bullying» have restricted competition. Laws have failed to balance private interests (investments in business goodwill) with public interests (robust competition without barriers).