Information and persuasion: studies in linguistics, literature, culture, and discourse analysis
Éditeur :
Peter Lang AG
ISBN :
9783631735909
Date de publication :
30 mars 2018
Dimensions :
21,0 x 14,8 cm
Poids :
430 g
Langue :
Anglais
Pays d'origine :
Suisse
The empirical investigations draw on a variety of analytical tools that lead to new research findings pertaining to persuasive verb typologies, mythological elements in advertising, classroom code-switching, conceptual emotion metaphors, subversive Communist propaganda, media linguistic manipulation, and even words’ psychotherapeutic effects.