Omnipresence of advertising
Auteur :
Iwanowska, Joanna
Éditeur :
Peter Lang AG
ISBN :
9783631905838
Date de publication :
30 sept. 2024
Dimensions :
21,0 x 14,8 cm
Poids :
339 g
Langue :
Anglais
Pays d'origine :
Suisse
Nowadays advertising seems to be ubiquitous. We notice it everywhere, and we seem to intuitively grasp its pervasive nature. But is it possible to define it? This book is a pioneering attempt to offer a definition of the omnipresence of advertising.